BNI Encourages Digital Channel Transactions at Jakarta Fashion Week 2023 

BNI Encourages Digital Channel Transactions at Jakarta Fashion Week 2023 

Jakarta, Wednesday (2/11/2022) -- PT Bank Negara Indonesia (Persero) Tbk. or BNI maximizes every opportunity to raise digital banking literacy among the public, especially at moments that get public attention. One of these moments was at the Jakarta Fashion Week (JFW) 2023 which was held with the theme "Fashion Reformation" some time ago.

JFW 2023 was held at the end of 2022 to showcase the latest collections from designers and encourage the progress of the fashion industry for 2023.

BNI was present as the only transaction service provider during the exhibition at the pop-up market provided by the JFW organizer.

In addition, BNI was also present in Nusameta, which is an Indonesian metaverse platform from PT WIR Asia Tbk. Nusameta presents a new experience for fashion creators to enter the digital realm of future fashion.

BNI Corporate Secretary Okki Rushartomo said, after the event ended, BNI recorded the total sales volume of Jakarta Fashion Week 2023 through QRIS BNI Mobile Banking, Credit and Debit Cards with a percentage more than the target set by management.

"This achievement is supported by programs from BNI, including additional shopping vouchers for transactions with QRIS BNI Mobile Banking, cashback up to 20% for transactions with BNI Credit and Debit Cards, save 50% with BNI Rewards Points and 0 percent installments for up to 3 months," he said.

After two years of being held virtually, Jakarta Fashion Week 2023 was again held offline for 7 days which was held from 24 to 30 October, 2022 at Pondok Indah Mall 3, Jakarta.

JFW 2023 featured 34 fashion shows from 116 local and international designers who have helped many design lovers complete their collections. This prestigious international fashion exhibition event also pampered invited guests and mall visitors by presenting 2 pop-up markets from 39 local brands, namely Dewi Luxe Market on the GF floor and Fashionlink on the 2nd floor of PIM 3


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