Jakarta, 23 March 2022 -- PT Bank Negara Indonesia (Persero), Tbk or BNI (stock code : BBNI) continues to encourage MSME players to promote the class and penetrate the global market through the Xpora program. At the beginning of this year, by taking advantage of the momentum of the Inacraft Event 2022, BNI involved the Xpora program partners to showcase their best products at the biggest craft exhibition in Indonesia.
With this exhibition, micro, small and medium enterprises (MSMEs) have the opportunity to get market expansion so that they can continue to respond to the potential for positive performance growth.
Inacraft was officially opened on Wednesday, 23 February 2022 and ended on Sunday, 27 February 2022. On the first day, President Joko Widodo had the opportunity to open it accompanied by Minister of Trade, Muhammad Lutfi, Minister of Tourism and Creative Economy, Sandiaga Salahudin Uno, and Minister of Cooperatives and Small and Medium Enterprises, Teten Masduki.
The President also had the opportunity to chat with BNI’s President Director Royke Tumilaar in front of the Batik Lasem craftsman booth, which is one of the SME player partners. On this occasion, Royke explained the programs prepared by BNI to encourage MSMEs to promote the class.
Royke Tumilaar said, BNI's participation in inacraft 2022 is a form of BNI's support for the revival of MSMEs after the Covid-19 pandemic. In addition, through this event, BNI wants to invite MSMEs to be able to develop and jump higher through the Xpora Program.
"We hope that Inacraft's momentum can be an accelerator of improving the performance of MSME players in line with the pandemic that started the Covid-19 pandemic which began to subside," he said.
Royke said that MSME players who participated in this exhibition had followed a strict curation process so that they were able to display quality products and target the upper middle class community.
"In addition to foreign markets, of course, large public consumption is also a potential target market for our Xpora partners," he said.
Meanwhile, BNI provided Xpora HUB to serve MSMEs or tenants who want to get consultations on the development of a go global business. Through Xpora, BNI is proactive in meeting MSMEs and opening market access by business matching for foreign business players.
Physically, Xpora Hub has been available in 7 locations such as Jakarta, Bandung, and Solo. Xpora credit disbursement by the end of 2021 had reached IDR 2.49 trillion, and continued to grow positively at the beginning of this year.
Some of the MSME players invited by BNI to showcase their products at Inacraft 2022 include Oscar Lawalata Culture, Batiksoul Guitar, Kourosh Pearl Lombok, Borneo Queen, Batik Lasem Cooperative, Saung Batik Wdrupadi, Ghazi Leather, Tais Belu, Jeryn Tenun Collection, Sumba Timur Ikat Tenun, Warior Shoes, Nokha Shoes, Tunggak Semi, Purunik, Debough Indonesia, Cemara Ceramics, and Nuansa Porselen Indonesia.
Interesting Shopping Program
For Inacraft 2022 visitors, BNI has prepared several interesting programs, both online inacraft at Tokopedia and offline inacraft at the Jakarta Convention Center.
At Tokopedia, BNI offered discounts of up to IDR 250,000 for Credit Card, Debit Card and Emerald Debit Card users. In addition, BNI customers can also enjoy 0% installment promos for up to 24 months and save 50% with BNI Rewards Points.
For offline inacraft visitors at the Jakarta Convention Center, BNI offered cashback of up to Rp. 7.5 million for Credit Card, Debit Card and Emerald Debit Card users. In addition, visitors can also enjoy 0% installment promos for up to 12 months, extra cashback of up to IDR 500 thousand with BNI Rewards Points. BNI also provides TapCash with a balance of IDR 50,000 for visitors who make payments with BNI Mobile Banking QRIS.
BNI provided direct prizes for visitors who open an account as well as the opportunity to get an iPhone 13 for those who top up a minimum balance of IDR 10 million. (*)