PT Bank Negara Indonesia (Persero) Tbk or BNI showed its commitment in supporting the improvement of public financial literacy and inclusion through its participation in the Financial Expo (FinExpo) 2024 event which took place at E Walk Mall Pentacity, Balikpapan in early October.
FinExpo 2024 was part of a series of Financial Inclusion Month (BIK) 2024 activities initiated by the Financial Services Authority (OJK). The event aimed to increase public understanding of financial services and accelerate the increase in the number of accounts and the use of financial products and services.
BNI Director of Human Capital & Compliance Mucharom emphasized that BNI's participation in FinExpo 2024 was a form of BNI's support for OJK's strategy in expanding public access to financial products and services.
“Access to finance is everyone's right and plays an important role in improving welfare. BNI is here to meet the financial needs of the community, from account ownership to financing products, insurance, investment, and pension programs,” Mucharom said.
In addition to introducing conventional financial services, BNI also encouraged people to be more active in conducting digital transactions through the QRIS platform and wondr by BNI. By increasing public awareness about these digital services, BNI hoped that more customers will switch to digital products and take advantage of their various features and benefits.
“FinExpo 2024 also plays an important role in narrowing the financial access gap, with the main target of reducing the number of people who do not have access to banking services (unbanked),” Mucharom said.
As part of the Fin Expo 2024 event series, BNI together with Bank Indonesia (BI), OJK, Indonesia Stock Exchange (BEI), and Deposit Insurance Corporation (LPS) provided financial education, including to students around Balikpapan, through an activity themed “GENCARKAN Investasi Bagi Generasi Muda Menuju Indonesia Maju (Encouraging Investment for the Young Generation Towards Advanced Indonesia).”
This educational activity is in line with the National Financial Smart Movement (GENCARKAN) program which aims to improve the financial literacy of the younger generation. With better literacy, people are expected to make the right financial decisions and avoid potential financial crimes.
"BNI continues to innovate products and services to meet customers’ needs. We are committed to consistently providing quality services to all customers and the community," Mucharom concluded.