PT Bank Negara Indonesia (Persero) Tbk, or BNI, is celebrating National Customer Day 2025 by introducing a series of concrete initiatives to strengthen its relationship with customers while also promoting sustainable business practices. This series of activities carries the theme 'Faithfully Accompanying Your Every Step, Creating a Green and Inclusive Future'.
BNI President Commissioner, Omar Sjawaldy Anwar, stated that the theme chosen this year reflects the company's commitment to continue supporting the community in every step of life.
"This theme reflects BNI's commitment to not only be present as a financial service provider, but also as a partner that cares about sustainability, diversity, and a shared future. Let's continue to move forward together, creating a better future," said Omar in a written statement.
BNI President Director Putrama Wahju Setyawan added that this commemoration is a momentum to demonstrate the bank's real contribution in addressing community challenges, not only as a financial service provider but also as a partner.
"We want this National Customer Day to be more than just a celebration; we want it to be a tangible manifestation of BNI's care. Thru various initiatives, we are striving to help customers develop their businesses, improve their quality of life, and promote a greener and more inclusive environment," said Putrama.
As a concrete step, BNI is strengthening the BUMI (BNI Environmentally Friendly MSMEs - BNI UMKM Ramah Lingkungan) program. This program provides incentives, training, business matching, and environmental certification for MSME actors. The goal is not only to elevate business levels but also to equip participants with an understanding of environmentally friendly sustainable business practices.
Internally, BNI operates with an environmental perspective by managing waste based on the zero waste to landfill principle, ensuring energy efficiency across its entire office network, and fostering a culture of green lifestyle among its employees.
As a form of direct appreciation, BNI's management and employees across Indonesia personally went down to greet customers in the banking hall. On this occasion, BNI distributed eco-friendly souvenirs such as tumblers and tote bags. This was a symbol of gratitude and an invitation to reduce the use of single-use plastics.
Thru this series of programs, BNI reaffirms its commitment to continuously improve services, expand inclusive financial access, and conduct socially and environmentally responsible operations. This step aligns with BNI's vision of becoming a leading national bank with global competitiveness.